Your brand is your business. Your business name, logo, and slogan are some of the most valuable assets that your business can own and yet, often, these assets remain unprotected. Registering your trademarks with the United States Patent and Trademark Office (USPTO) is one of the most effective steps you can take to ensure that your business’s trademarks are adequately protected.
During this Lunch & Learn, we’ll discuss the following:
- what constitutes a trademark;
- trademarks vs. copyrights
- how to protect your trademarks and copyrights;
- the advantages of registering your trademarks;
- an overview of how to register your trademarks with the USPTO
-we'll touch briefly on patents
We will also have an opportunity to discuss any questions you may have on trademarks and the registration process.
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